I am a strategically-wired creative director specialising in fashion, luxury and music. I have a keen eye for aesthetics and like to dig deep into what brands are made of. I want to create work that serves a positive purpose, is visually engaging and ultimately connects us humans.
As an art director at the award-winning agency B-Reel,  I turned my skills to creating 360 campaigns for Nike, Gorillaz and some of LVMH's top luxury brands. Now, I freelance with both agencies and brands directly. 
I am also co-founder and founder of two London club and music events platforming diverse artists, and also a DJ and electronic music producer.
Art Direction
Creative Direction
Music Direction
Graphic design
Branding Strategy
Creative Strategy

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