I’m a strategically-wired creative director specializing in fashion, music, tech and hospitality. With a sharp eye for aesthetics and a nerdy obsession for connecting brands with communities, I turn insight into work that’s both visually engaging and meaningful. My goal? To create something that leaves a mark - and maybe even sparks a whole lotta conversation along the way.

During my time as an art director at the award-winning agency B-Reel, I worked on all kinds of projects. Think 360 campaigns for Nike, H&M, Gorillaz, and a handful of LVMH’s luxury heavyweights. Since then, I've freelanced with both agencies and brands, leading creative teams to turn ambitious ideas into tangible results. 

When I’m not in front of a screen, I produce electronic music and run a London-based music and club event that highlights diverse talent from the Global South.